Developing a retention marketing strategy is fundamental to consistently growing your eCommerce business. Email and SMS marketing are critical to increasing Customer Lifetime Value and reducing the customer acquisition payback period.
Success in eCommerce isn’t just about sending more emails and texts; it’s about crafting a retention strategy that considers all aspects of your business and integrates cohesively across your tech-stack.
Be it Klaviyo or another ESP, we’ll find the right solution to implement your retention marketing plan.
“Personalization—it is not about first/last name. It’s about relevant content.” – Dan Jak
eCommerce email marketing involves using emails to promote products, engage customers, and drive sales for online stores. It includes strategies like promotional campaigns, automated workflows, and personalized content.
Email marketing helps build customer relationships, increase sales, and improve customer retention. It’s a cost-effective way to reach customers and drive repeat business.
Madcraft offers comprehensive eCommerce email marketing services, including strategy development, content creation, automation setup, and performance analysis. We tailor our approach to your specific needs and goals.
As a Klaviyo Master Partner, we primarily use Klaviyo but also work with other ESPs to find the best solution for your business.
Yes, we can integrate email marketing with other channels like social media, SMS, and paid advertising to create a cohesive and effective marketing strategy.
